Here’s an unpopular opinion: There’s nothing new in business.

Open loops. Soap Opera Sequences. It doesn’t matter what you call them but just like chapters in a book or a weekly installment of your favourite T.V show – you find out about last week, this week’s story plays out and tease what’s coming next week.

If you want to stand out, you’ve got to double down on something that makes you unique – creative – different.


I’ve been watching a lot of Marvel movies lately. And Thor (ladies, you’re with me, right?). I sort-of-randomly chose a theme – VIKINGS. I’m going to show you how to take a random theme, apply it to your business, and create one hell of a story-telling SAGA ADVENTURE using it.

Not sure how I’ll be able to turn slave-taking, looting, killing, beserk pirates, and turn it into a business building, revenue making jackpot?

Hahahahahahaha … just you watch.


Long before those Vikings land on the shore, you know what’s coming.  You see the massive boats coming in.  They start jumping out before they hit land and rush onto land growling and yelling and running towards the village.

Because people rarely had time to get the hell out of Dodge, they would often line up some valuables hoping they would take those and leave them with their lives. 

I don’t know about you but if a large dude with crazy eyes and a beard to match was standing in front of me growling with an ax in one hand and a shield in the other I’d not only pee my pants but I would know he meant business.

In business, we have a tendency to do things to sabotage ourselves left, right and center.  We suffer from imposter syndrome.  We second guess every turn we take.  

I’ll be honest.  There are some people out there that have a reason to feel that way, but I’m confident YOU aren’t one of those people darling.

So how do you learn how to growl like a Viking?

When I go into the gym as a not-perfectly-fit, not-benching-200lbs kinda girl, it’s scary as hell to walk into a group of guys and pick up a dumbbell.  It’s scarier to ask one of them to spot me. 

10 seconds of courage.

That’s all it really takes at the moment when you have to pick up the phone to make a sales call.  It’s often the START of something that’s the hardest.

If you’re a Grey’s Anatomy fan, you’ll remember this one.  One of the characters, unsure of her own abilities, would do a “superhero pose” right before surgery.  It’s just as it sounds.  Feet hip-width apart, hands on hips, chest up, chin up.  


Post in my Facebook Group:

Take a photo of your best “Superhero pose” and figure out where in your life or business you need 10 seconds of courage. The next time you have to growl like a Viking, take a deep breath, give yourself permission to have 10 seconds of courage, strike your pose, and DO IT.