I support home-based businesses, solopreneurs and direct sales representatives by making it as easy as possible for them to launch a lucrative online presence (even if they have no idea what they’re doing, or what they should be doing next). 


In 2007, I started a direct selling business because I had a newborn baby and the nice woman at the fair offered to meet me at my house with a catalog and some samples.  I just wanted some adult conversation.

2 years later, I left it all behind because the industry was broken.  Most spent more than they made and the 100’s list or knocking on doors was outdated and obsolete. 

I knew the industry needed to be disrupted, but I wasn’t sure how.

For the past 15 years, I’ve worked with some of the greatest digital brands and have spent thousands of dollars and countless hours learning everything about internet marketing, business systems, human psychology and branding.


My virtual assistance business was jam packed with clients within 6 months of opening my doors and as my talents and knowledge of internet marketing and business systems grew, I started taking on clients who needed digital project management and business strategy.  I’ve worked with entrepreneurs who have launched books that brought in 6-figures and million dollar companies.  

But my heart was still linked to my direct sales roots.

Seeing home-based and small business entrepreneurs struggle broke my heart. 

The overwhelm, frustration and eventual closures broke me because I knew how to fix all of it for them.

Getting them to listen and take purposeful action was a different story.



At the end of 2021, with Covid finally easing it’s grip on the world, I started going live on Facebook every week to share what I’ve learned over the past 15 years with the entrepreneurs who needed it most.  There is one thing that I know for sure – when you show up consistently, authentically, and with a true heart to help, people will listen.

My name is Dawn Martinello.  I founded Incite + Velocity to support home-based businesses and network marketers who are super passionate about creating a business and life that they love by making it as easy as possible for them to launch and grow a lucrative online presence – even if they have no idea what they’re doing or what they should be doing next.  I’m the founder of Brand Soldiers, an online course designed for network marketers and solopreneurs who are ready to disrupt their industry by building a brand that has people willingly and eagerly engaging with them and whipping out their credit cards.  

Whenever you’re ready, here’s how I can help you.



Get on the waitlist for when the Brand Soldiers Course opens (and get a special discount)


Join me for this valuable, action-packed training every week.


Please send me your questions that you’d like me to answer on an upcoming weekly video.