Unleash the untapped potential of your business, as you embrace a newfound level of freedom, radiate unshakable confidence, and bask in the soul-satisfying triumph of achieving your unique goals. 

Hey, I’m Dawn and I help freelancers, solopreneurs + home-based businesses stop trying to Google their way to success by showing them how to turn themselves into digital superheroes that can take over the world from their living rooms. 🦸‍♂️ 💪 🌟

Working with Dawn has been incredible. She’s on top of things, and keeps everyone else on top of things too. Have a question about a task within the project? She absolutely has it documented in just the spot you need it. When projects get complex and there are moving pieces everywhere, Dawn keeps things easy for everyone by keeping everything organized and on time.  – John Andersen

Nah, I don’t have a spy cam following your around, but I do know what it’s like to start your own business with no cash and no one who believes in you.

😮💭 You wanted freedom with your online business, but now you feel overwhelmed and desperately crave a sense of control and ease.

😮💭 Struggling with doing all the things, feeling the crushing weight of time slipping away.

😮💭 As a parent, torn between the demands of work and the longing for precious moments with your kids.

😮💭 Frustrated and uncertain, haunted by the fear that your business is reaching it’s limits.  How the F can I scale this thing?

😮💭 Missed opportunities and stagnant growth keep you up at night.

Ready to join forces? Here are some mighty collaboration options:

The SOP Systems Starter Kit.  Designed especially for solo business owners who are ready to unlock their growth potential by simplifying tasks and saving time.

Business Beacon. The weekly, no-nonsense, distraction-free accountability program designed for entrepreneurs like you. No groups, courses or other useless shit.

INCITE.  A jam session for rockstars + gonnabes.  A 1-on-1 session to fan the flames between your sparks of ideas and the strategies you need to make shit happen.

The Foolproof System to Find Clients Dying To Hire You.  You don’t need fancy, you just need something that works. A 60-minute masterclass plus the template that kickstarted my entire freelance business PLUS updated scripts.

ACCELERATE MONTHLY: It’s a full time job to keep your business moving in the right direction. It’s tough to know where to start or what to do. That’s where personalized support comes in. Navigating current challenges to pave the way for more clients, a thriving income and the easy, joy and flexibility you envisioned when you decided to become an at-home CEO.

Not ready for those yet?  cool, cool, cool, cool.

Choose your power-up from this treasure trove of incredible free offerings:

Get your email marketing tag strategy under control.  If you didn’t start with a STRONG plan to tell the story of your customers journey, get this free spreadsheet now.

There’s a learning curve to AI so I spent a week deep diving into ChatGPT so you wouldn’t have to. See how I used (and tweaked) it in my life and business.

Wanna hustle at home in your pj’s?  No degree, no experience? Meh – I started mine 15 years ago without any of that. Not sure where to start? Grab this list of 48 mom friendly work-from-home gigs and 14 tricks to score your first client fast.

Hang out with me and other home-based and small business owners just like you inside of Business Bombshells.  Ask questions, get help, motivate each other.

Love Notes from Clients

Don’t mind me. Just out here making a difference in people’s lives.


I had been second guessing myself for so long, I was super excited to hear all of your ideas.  I've felt like I was on the precipice of something big. But my head remained so foggy and unclear. I had no idea how it was supposed to get done; no plan. So I knew when I was led to your page I hoped there was something to it. I had been concentrating on trying to manifest some sort of clarity on my options. The INCITE call seemed to be a sign, and I acted quickly. I have been trying for so long to find someone who could help me get a plan together.  I just wanted to let you know that while I am petrified, I am very happy. Everything you talked about are things I feel comfortable with. I can dance and it can still be a pleasure. I can help people without feeling stressed or burdened. I can scale in ways and paths I want to grow in. It all feels very authentic and me.  Thank you so much! You're more helpful than you could know. 🙂 -Meagan Ponce, DancyTude


You really gave me so much new (and renewed) excitement and motivation. You were outrageously prepared and excited for our call, and that enthusiasm was catching. Like a fiery case of the energy flu. Not only that, you gave me new ideas that weren't only stellar in their own right, but that left room for me to grow them in new ways on my own.  -Leslie, Crunchy Betty

Dawn’s Brand Yourself Strategy Session is the most comprehensive, personalized & action-oriented map to changing and creating growth in my business that I have ever experienced. After implementing just a few of her action-items, I have already seen curiosity and interaction in my business soar. She analyzed my business and gave direction as if she were my heart-centered CEO. -Audrey McLaughlin,

I needed savvy business support, and knowing you had worked with Danielle LaPorte in the past, I figured you had what it took.  Dawn is reliable, has a high level of integrity and is incredibly personable.  It was a fabulous investment!  -Melissa D'Antoni, Fire Tree Studios

Confession: until (very) recently, I know absolutely zilch about affiliate marketing. So when a brand-new client asked me to ramp up her affiliate program, I turned to Dawn. Within an hour, she had meticulously (and patiently) walked me through the entire process. I’d recommend Dawn’s training services to anyone who enjoys feeling like a pro, instead of a dolt.  -Alexandra Franzen,

Dawn came highly recommended and when I looked at her website, I was confident that she was up to the challenge. I love working with her! I feel completely at ease knowing that she is supporting me + my biz. She comes up with great ideas to improve efficiency or flow that I didn't even know about.  She is essentially my right hand + my left brain! I am so grateful to have her as my project manager.  -Hibiscus Moon, Hibiscus Moon Crystal Academy

Dawn’s professionalism is outstanding. Not only did she complete the tasks amazingly quick but she also provided some helpful suggestions that really turned my marketing strategy around. I can’t thank her enough for all of her help. -Alan Bondy

Fantastic. Read it. Learn it. Do it. -Kim McMullenFlipside Creative

I am still so super jazzed from our call.  You are so kind and clever and lovely to talk to. It is all so exciting and accessible now.  I swear, Dawn can find gold and good ideas in anything. You think it isn’t going to work and don’t know where to begin – speak to her and suddenly things become clear and you have a right hand to get you through and guide you, turning the ideas into being.  -Grace Quantock,

We have many local VA's here but gotta tell you that you by far have impressed me and the ladies love you, your website (it rocks!!!) and apparently your twitter feed also.  -Säbeen Haque, Ladies Who Launch Toronto

The little things I needed to do to grow my business were adding up.  I've stopped ignoring all the little tasks and instead just forward them to Dawn. It leaves me so much more time to create. She's incredibly reliable and incredibly fast - she completes things in a faction of the time it would take me. I trust her completely to communicate with my clients.  -Kacy Paide, The Inspired Office

Working with Dawn has been incredible. She's on top of things, and keeps everyone else on top of things too. Have a question about a task within the project? She absolutely has it documented in just the spot you need it. When projects get complex and there are moving pieces everywhere, Dawn keeps things easy for everyone by keeping everything organized and on time. I've had the chance to work with her on numerous projects and she keeps them all moving in a steady direction. She's personable, knowledgeable, and fantastic to work with. Brainstorming with her about business strategy has also been great. I would absolutely recommend working with her. - John Andersen

It seems that the only way to get things done in my fast-paced, content driven business, is to duplicate myself. I am in constant need of help. The problem is that I have had trouble finding the right fit. It seems that while most people want a job, few want to work. After just one meeting with Dawn I was blown away. She took the time to listen as I told her about my business. She asked all the right questions. She is genuinely interested in what I am doing and where I am headed. Since that time she has been an integral part of my business. She has been helping me solve problems and has been helping me to connect with valuable resources. - Dr. Russ L'HommeDieu, DPT

As you were doing the session, I could almost quite literally feel my mind opening to other possibilities within my business and my path. - Kimberly Sneeringer, Reiki Client


I loved my business Reiki session! I wanted to manifest more money in my business and a perfect coaching program with my dream coach. I landed a brand new client and my coach offered me a great program with payment plans I can actually afford the very same day! It was practically magical. I developed inspiration, insight and the courage to follow through resulting in a successful e-course and new clients, thank you, Dawn! - Kelly St. Claire

I felt a tingling sensation especially in my head & shoulders area - and a heavy feeling as if a weight was being pressed down on my chest and pinning my shoulders - but then it passed.   I also seemed to sense an intense white light at times. I'm still digesting what you wrote - though I can tell you that everything in your report is very accurate. - Beverly


Dawn quickly showed me the mistakes I was making on social media that were holding me back from getting the results I wanted. As soon as I made the changes she suggested, my engagement on Facebook shot up and I even got a call from someone who wanted to join my team! -Yusufali Jaffer

“(when I signed up for this workshop) I thought I’d get general information with a lot of charts. I realized that by creating a ‘fictional’ character in my head, I would hear what they have to say to me. Who knew target marketing could be so fun!” Kathleen Yetman, Target Market Workshop Participant

“I loved the workshop. It really opened my eyes.” Carol Gomez, Target Market Workshop Participant

“The presentation was very helpful in determining my target market. This is an area in which I was having difficulty and I got a lot of really great ideas from you”. -Target Market Workshop Participant

“This workshop gave great ideas and really shifted my thinking. Using these tips, I’ll be better able to market my business to my clients. Thank you very much!” Derek Friesen, Target Market Workshop Participant